What is meant by attach rate?
The attach rate is a concept used broadly in business, especially in marketing, to represent the number of units of a secondary product or service sold as a direct or implied consequence of the sale of a primary product or service.
What is attach rate forecasting?
Attach Rate Forecasting Forecast an attach rate as you would your normal sales forecasting. Make sure you’re considering internal and external factors that may affect those numbers. These factors can include seasonality, staffing, market changes, product changes, and economic conditions.
How do you calculate attachment rate?
How do you calculate an attach rate? It’s a pretty simple formula. Take the number of add on products sold, called secondary products and divide that by the number of single products sold, called primary products and multiply that by 100.
What is attach rate for Cisco?
The Attach Rate measures the SMARTnet® Next Business Day (NBD) at US list price of new service contracts sold on new equipment purchased compared to the SMARTnet® NBD at US list price on all new equipment purchased. Q: What does go back 15 come forward 12 mean regarding Attach Rate metrics?
What is professional services attach rate?
Professional Services are commonly measured in terms of a “PS attach rate.” The PS attach rate is the ratio of PS bookings to the total software licensing/subscription bookings, i.e. PS attach rate = PS bookings/software bookings.
What is a mortgage attach rate?
Attach rate is the percentage of clients of a brokerage that use ancillary services. The industry average for attach rate on title and mortgage services is around 15%. Attach rates can vary significantly by brokerage and product offerings.
How do you read an attach rate?
Since a high attach rate means you’re selling more, it usually means your profits are higher. If your attach rate is low, don’t worry — it doesn’t necessarily mean that your customers don’t trust you. It might indicate that they don’t know what other products you offer.